| Name | Ishtiaq Ahmed |
| Designation | Senior Manager, Strategic Revenue Development HSBC, UK |
| Social Media |
| 9:00 |
Session: Embedded Finance - Who is shaping the future better ?In today's interconnected world, where technology and consumer behaviour are rapidly advancing, do banks maintain their competitive advantage, or is the concept of customer ownership being overshadowed by challenges from Fintechs, the platform economy, and evolving ecosystems? |