Luis Rodriguez

Session: Banking on Relationships: Data-Driven Strategies for Long-Term Customer Engagement

This session will spotlight Luis Rodriguez, Product Evangelist at CRIF-Strands, as he explores how financial institutions can harness data and technology to deliver personalized, scalable customer experiences grounded in Crif's Customer Lifetime Value framework. This blueprint views every customer relationship as a long-term partnership to be nurtured and maximized over time and delivers measurable ROl for banks.