Speakers
Okan Acar
EVP, Digital Banking and Payment Systems, Kuveyt Türk Katılım Bankasi, Turkey
Schedule
Sessions with Okan Acar
All times are Central European Time (CET) – Amsterdam.
Day 2 · 26 November 2026
-
New Approach to Design CX: Kuveyt Turk's Neuromarketing Lab
Using EEG and eye-tracking to understand customer responses Measuring subconscious reactions across digital and physical touchpoints Turning emotional engagement into better customer experience